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Collective Intelligence

Dec 4, 2018

Michael Tiffany and Ryan Castellucci of White Ops discuss the recent takedown by law enforcement of the 3ve ad-fraud operation. 3ve was a sophisticated and expansive operation responsible for tens of millions of dollars in losses due to fraudulent ads. Michael and Ryan talk about specifics tactics used by the fraudster, the collaboration required to take down the operation, and what lessons the online ad industry can take from this.